SEO or Paid Advertising

SEO or Paid Advertising

SEO and Paid Advertising are both in the top 5 methods used by local businesses when marketing online. We are often asked which of these 2 methods would suit best in their business and have recorded a conversation where we discuss which one would work best in your business.

We also discuss the idea of an overall marketing plan and how that would look for your business.

Specific Tasks You Can Get A Va To Perform In Your Business

Specific Tasks You Can Get A Va To Perform In Your Business

Outsourcing for small to medium businesses is still in the early adopter stage and as a result a number of business owners don’t quite understand the type and variety of tasks a VA can perform for their business.

In today’s session I cover a number of tasks our VA’s perform for clients and explain how you can get access to ‘748 Tasks You Can Outsource’ to give you an idea of the full scope of the tasks.

As we speak this list is growing with the only limit to the tasks you can outsource being your imagination.

5 Different Types Of Content Every Website MUST HAVE

5 Different Types Of Content Every Website MUST HAVE

What are Content? Pictures, Text, Video??? While these are all types of content they really don’t layout the exact formula you should use to convert your visitors to customers.

In this session we outline the 5 different types of content and how you should strategically use each type to create funnels that lead your visitors along a path to conversion.

How Do You Performance Manage an Underperforming VA

How Do You Performance Manage an Underperforming VA

Fact: If you cut corners you often get a lower than expected result. This statement EXACTLY applies when looking at an underperforming Virtual Assistant.

In reality it’s not the ‘Fault’ of the employer, they simply weren’t shown the steps you should follow to ensure your VA stays on track.

Today we discuss how you can take an underperforming VA and bring them back inline with the objective of your business.

Many small to medium business owners understand there are opportunities to growing business online but don’t have the budget to invest. Like many areas of business, if you simply think outside the box there’s always opportunity hiding if you’re prepared to turn over a few rocks to look for it. In today’s session we cover the top 5 online marketing strategies if you’re on a tight budget and how ANYONE can use them to get a ROI for your online marketing efforts.

Top 5 Online Marketing Strategies If You’re On A Tight Budget

Many small to medium business owners understand there are opportunities to growing business online but don’t have the budget to invest.

Like many areas of business, if you simply think outside the box there’s always opportunity hiding if you’re prepared to turn over a few rocks to look for it.

In today’s session we cover the top 5 online marketing strategies if you’re on a tight budget and how ANYONE can use them to get a ROI for your online marketing efforts.

The Pros and Cons of Outsourcing

The Pros and Cons of Outsourcing

I’m often surprised by issues that arise when looking at outsourcing and the solutions you need to implement (if possible) to overcome them.

On the other hand there are a lot of successes with some of them pleasant surprises (these are the says I give myself a High Five).

Over the years of outsourcing I’ve come to learn the good, the bad and the ugly and today I’m sharing the Pro’s and Con’s of outsourcing and the ways I deal with the challenges.

Email Marketing Tips For Small To Medium Business

Email Marketing Tips For Small To Medium Business

Email Marketing is one of the MOST PROFITABLE methods for online marketing, yet is one of the most under used strategies for small to medium businesses.

In today’s strategy session we cover the top 7 tips to grow your business through email marketing and show you the secrets of the BIG GUYS and how they succeed, even if you’re on a small budget.

Is Outsourcing Destroying Our Local Economy?

Is Outsourcing Destroying Our Local Economy?

When you talk outsourcing there are definitely mixed opinions around the subject.

I have been fortunate time and time again to see outsourcing help businesses grow and in this video I answer whether or not outsourcing can grow or shrink an economy.

Watch while I walk you through a client case study and break down the exact cost savings and how they managed to employ 4 new people and double the turnover of their business.

How Social Should I Be With My Business

How Social Should I Be With My Business

A recent study showed 72% of businesses that have a online marketing strategy include Social Media within that strategy.

The biggest challenge though is how do you measure a return on investment, especially as the more time you give to Social Media, the more it can take.

In this video we discuss how social you should be and how you can ensure you’re getting the best result for the time you invest.